Tuesday 06 October 2015

The British Council Bangladesh is celebrating Customer Service Week (CSW) from October 5, 2015 to October 9, 2015. The event is devoted to recognizing the importance of customer service and to honoring the people who serve and support customers each day.

Nazmul Hassan Papon, President Bangladesh Cricket Board (BCB) was the chief guest at the event’s inauguration on 5 October 2015.

British Council Director, Barbara Wickham, Deep Adhikari, Director Examinations Bangladesh and Zunayed Ahmed, Head of Customer Services delivered speech at the event. Celebrated annually during October, Customer Service Week has grown into an international event across a wide variety of industries in all over 40 countries. What unites all these organisations is their deep commitment to quality customer care.

The British Council celebrates this week because it provides a unique opportunity for service and support professionals around the globe to join in a celebration of the important role that customer service plays in British Council. The core goals for CSW include motivating and rewarding customer service personnel, recognizing their contributions, raising awareness about importance of customer service among staff, and reminding customers of British Council’s commitment to customer satisfaction.

This year’s theme for CSW is Attracting, Winning and Retaining Customers, with a vision to deepen connection of the organisation and fulfill customer expectations in order to carry the organisation forward. Reflecting on the current processes, reviewing and responding to customer feedback in order to improve is also a prime agenda of the week including online surveys and other feedback channels. To make this event a success, the organisation is also arranging various activities, seminars, and online contests. Interested customers are requested to contact British Council to choose and register to a contest, seminar, or workshop.

The contests, free services, and seminars that British Council is arranging for their customers include face to face counseling session on studying and living in the UK, seminar on British Council Active Citizen and Social Enterprise where participants will be able to know about how they can take part in Youth Leadership Training and be connected with the global network of active citizens. The organisation will conduct an IELTS Consultation Program (ICP) which is an interactive briefing session for aspirers on IELTS preparation and registration, and a workshop where participants will be explained on how to best use free English learning resources and will introduce free learning English materials to help candidates with their IELTS preparations.

The British Council will also conduct an online chat session for distant customers which can be availed during October 5 to October 8 from 3 pm to 5 pm. They can also pose questions on studying and living in the UK on October 8 from 11 am to 1 pm.

The British Council Customer Service team manages all customer enquiries related to all products and services in a timely and professional manner. The customer service team in Bangladesh is responsible for first contact representation of all activities carried out by British Council in the country. The main objectives Bangladesh Customer Service is to ensure that the customers get smooth access and quality support through all four channels – Phone, Emails, Face to Face, and Social media. 


Notes to Editor

For further information please contact Head of Marketing and Communications,

Arshia Aziz, email:

The British Council is the UK’s international organisation for cultural relations and educational opportunities. We create international opportunities for the people of the UK and other countries and build trust between them worldwide.We work in more than 100 countries and our 8,000 staff – including 2,000 teachers – work with thousands of professionals and policy makers and millions of young people every year by teaching English, sharing the arts and delivering education and society programmes. All our work is in pursuit of our charitable purpose and supports prosperity and security for the UK and globally.  

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