Communications Advisor

Background

Sudokkho (formerly known as the Skills and Employment Programme in Bangladesh) is a £22 million, 5-year programme that is funded by UK aid and SDC. Sudokkho supports private-sector led training for the poor, and in particular training that effectively supports women and disadvantaged populations into decent employment. The programme seeks to test and scale-up market driven, quality skills training models within the Ready Made Garments (RMG) and Construction sectors that will stimulate further investment in training by trainees, private training providers and employers. Within the programme period, Sudokkho supports up to 70 different training initiatives that will train at least 110,000 men and women. The increased income of trainees will be £65 million, three times the overall programme cost. Sudokkho supports and builds upon the TVET reform agenda of Bangladesh in coordination with the Directorate of Technical Education (DTE) of the Ministry of Education.

Job responsibilities

The CO will support the Team Leader and programme team to deliver the Sudokkho communication strategy. He or she will play a key role in ensuring our communications are both influential and informative for the full range of our stakeholders.

Specific duties and tasks of the CO include the following:

1. Lead on implementation of communications, branding and marketing activities of Sudokkho

- Event organisation to include press conferences, project visits and other events

- Build on momentum generated by the project launch in March 2016 to develop relations with media and ensure ongoing positive coverage of the project

- Facilitate the design and operation of the Sudokkho website

- Publish regular Sudokkho newsletters, including the following tasks

- Gather and collate success stories, documenting instances where Sudokkho interventions or provision of support have led to tangible benefits for trainees, those around them or participating organisations/institutions

- Production of promotional tools and materials

- Production of information products for the public such as success stories to motivate direct beneficiaries to enrol in skills training

- Support Awareness Weeks/Skills development days

- Annually review and update the Communications Strategy

- Identify and network with journalists who cover the RMG and construction sectors and have an interest in skills and employment development

- Arrange regular informal networking events with journalists, stakeholders, partners, beneficiaries, donors, etc

- Participate at events of technical assistance projects in the same field

- Organise a high-level mid-term event and an international closing conference giving the project a high profile. Such events will be used extensively including media coverage etc. to contribute to Sudokkho promotion and awareness raising extending to the general public.

2. Gender and Social Inclusion

3. Monitoring, Results Measurement and Reporting

Profile of the Communication Advisor

The Communications Advisor is someone full of ideas and enthusiasm to ensure that Sudokkho’s private sector partners, government stakeholders, donors and trainees are informed, involved and excited about the Sudokkho programme.

The Communications Advisor will ideally meet the following criteria:

1. Minimum of five years’ experience in the design and implementation of communication strategies.

2. Minimum of three years’ experience in working in development cooperation programmes, ideally with focus on private sector development and vocational training.

3. A Bachelor’s degree in Communications/Public Relations/Marketing or related field

4. Experience establishing partnerships with diverse stakeholders in the public and private sectors

5. Proficiency in MS Office (particularly Word, Excel and PowerPoint), web-applications and social networking tools

6. Excellent communication in English and Bangla

7. Strong interpersonal and organisational skills

8. Results orientated

9. A team player 

10. Interpersonal and leadership skills

Interested candidates should send their detailed professional CV with a covering letter to the following email address by the deadline of 8 April, 2016

dhaka.recruitment@britishcouncil.org

Please include the title of the post applied for in the e-mail message head.